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Acqua di Parma

Acqua di Parma is an Italian perfumer known for its delicate fragrance.

It was founded in 1916, and began its activity in Parma in a small perfume factory.

The brand was subsequently renewed in 1993 and financed by Diego Della Valle, owner of Tod’s, Luca di Montezemolo and Paolo Borgomanero.

The company was finally acquired by the LVMH group in 2001 and now has its headquarters in Milan.

The original fragrance of the brand, simply called "Cologne", was created in 1916 in the historic center of Parma.

To help relaunch the brand, new products have been introduced, including a line of handmade leather objects, collectibles, aromatherapy products, high quality candles and several new perfumes and colonies subject to new formulations and formats marketed since the second half of the current decade.


Memorabid auctions

"Memorabid Auctions" - identified by a gold graphic design, are promoted and authenticated by the platform, which guarantees every aspect of the item as described in the accompanying text, including authenticity of the athlete’s signature as well as offering certification that the item was really worn in the indicated match.

All the items presented in this section are stored in the Memorabid warehouse, are photographed by the in-house team and are displayed using “360 photo” technology.

When a customer wins a “Memorabid Auction” will have the chance to purchase a COA “Certificate Of Authenticity” (an official document with an NFC Chip related to one sticked on his memorabilia, to certify the authenticity of the purchased item) at a cost of 25 euros at check out.